The Problem
Cork Auto Group was missing 40% of inbound calls during peak hours. Their sales team was busy with showroom customers, and voicemail messages rarely got returned quickly enough to capture the sale.
The Hidden Cost
Analysis revealed each missed call represented €18,000 in potential revenue. Over a year, that meant €2.8 million in lost opportunities.
The Solution
Cork Auto Group implemented Hex's voice AI system to handle all inbound calls. The AI was trained on their inventory, pricing, financing options, and appointment availability.
Capabilities
The AI system could:
- Answer questions about any vehicle in stock
- Schedule test drives and consultations
- Provide trade-in estimates
- Explain financing options
- Route high-intent buyers to sales staff immediately
The Results
Within 6 months:
- Call answer rate: 100% (up from 60%)
- Test drive bookings: +200%
- Lead quality score: +45%
- Sales conversions: +67%
- Revenue increase: €1.9 million annually
Customer Feedback
"I called at 8 PM expecting voicemail. Instead, I had a great conversation, scheduled a test drive, and bought the car the next day. Best car buying experience I've ever had." - Customer Review
The ROI
Cork Auto Group's investment in Hex paid for itself in 3 weeks. The system now handles 2,400+ calls per month, freeing the sales team to focus on closing deals.